SUPERBRAND ACADEMY 101

What is accreditation? Accreditation involves the assessment of the competence and impartiality of an organization...

Outstanding Awards 2024

Congratulations to our 2024 – 1st Edition Outstanding Awardees! Outstanding Congressman Hon. Ramon Jolo Revilla...

Digital Marketing

Pharma accounts for nearly 90% of the broader industry’s digital ad spending analytics would show...

THE CONCEPT OF INTEGRITY & MARKETING

Interestingly enough whatever advertising agencies promote, just like fake news will fail if not immediately...

Gentrification of Brands

Gentrification is the process whereby the character of a poor urban area is changed by...

Awards and Competition

Competition is all about good, better, best based on categories. Marketing identifies demand, absorbing demand...

LIFESTYLES OF A SUPERBRAND

Interestingly enough Superbrands in the Philippines has gained the popularity amongst consumers regardless of its...

Branding is Necessity!

One cannot brand if there is no integrity towards a product, service or a personal...

Brands are required to have a deliverable promise!

The face of change will always stay elusive. For change is the only thing that...

SOCIAL MEDIA